About Me

Richard Hellerich

Principal, Marketing

Rich is the principal of Brokers Edge, a national wholesaler specializing in the development, marketing and distribution of traditional fixed, fixed indexed annuities, and life insurance products. He founded Great Plains in 2002. Prior to starting Great Plains Annuity & Life Marketing, Hellerich had 16 years-experience in the financial services industry, focusing in the early years within the municipal bond markets as a trader and market maker. He spent the last of these eight years with what would become one of the largest annuity and life marketing organizations in the country, focusing on agent recruitment and product development ideas.

Rich founded Great Plains Annuity & Life Marketing on the cornerstones of being 100% independent, providing outstanding service for our writing agents, and knowledgeable annuity and life specialists that understand the marketplace and appreciate the opportunity to build a relationship and serve you. We are proud of our Great Plains staff and know every member is committed to providing you with friendly, prompt and personal service.